Standardisation

Standardisation

Defining the identity of over 20 brands and structuring replicable guidelines.

Galileo Global Education: A fast-growing leader in the education sector

Galileo Global Education is one of the fastest growing companies in the global education sector. With over 60 prestigious schools such as Cours Florent, Penninghen, ESG, IESA, and Digital Campus, Galileo has set itself an ambitious challenge: to transform each of these schools into education brands capable of competing with the world's leading institutions.

 

The challenge

In a highly competitive sector, Galileo is seeking to make its schools benchmarks not only in terms of academic quality, but also in terms of brand image. Each school must be redesigned to convey a strong identity, while remaining consistent with the group's values, in order to attract students from all over the world and position itself as a credible alternative to traditional institutions.

 

Our response

We have set up a pool of talent specialising in branding, accessible to all the group's schools. This group of experts is able to completely rethink the identity of each school, covering everything from the creation of a new set of branding guidelines to the redesign of campus architecture and the overall communications strategy. Thanks to this tailor-made approach, Galileo has already carried out 19 complete rebranding projects, enabling each school to strengthen its reputation and position itself among the leading educational institutions in the world.